There is more to the atmosphere in our auction house than just the sound of the hammer falling. It is a chance for collectors, enthusiasts and experts to interact and share their excitement. Kindred spirits can meet here to discover unique treasures and enjoy a nostalgic look at times past.
Exclusive insights. Personal viewings. Your advantage at auction.
Our Classic Centre is dedicated to the appreciation and presentation of historic motor cars. Twice yearly, we conduct carefully curated auctions of significant classic vehicles, attracting collectors and enthusiasts alike.
Prior to each auction, we are pleased to host a preview event (date to be announced), providing prospective bidders with the opportunity to inspect a selection of the auction lots in person. This event offers a valuable chance to assess the vehicles firsthand and gain a deeper understanding of their history and condition.
All vehicles are on display at our Classic Centre for a period of two weeks leading up to the online auction, enabling interested parties to view the lots at their convenience and prepare accordingly.
The preview is complemented by specialist talks addressing key aspects of the classic car market, including trends and value development. Guests will also enjoy a selection of food and refreshments in a welcoming and professional setting.
Attendance is limited and subject to prior registration.
We look forward to welcoming you.
Bidding in the Online Auction:
To bid from home or on the go, registration is required. Simply follow the instructions at https://shop.emilfreyclassics.ch/, set up your account, and get ready to bid on exciting vehicles directly online!
In a world where technology often pulls people apart, live auctions of classic cars offer the perfect opportunity to dive back into the past and meet like-minded individuals who share the same love for historic vehicles. Auctions are more than markets – they are places where dreams come true, where stories are told and human connections made. We hold two auctions each year. Please refer to the latest information to find out whether the upcoming auction will be conducted as a live auction or an online auction. If you have any questions, please do not hesitate to contact us.
Come and visit us, let the magic of our unique location charm you. Our historic location tells stories of bygone times, creating the perfect atmosphere for unforgettable moments. Great hospitality is our philosophy. Enjoy our first-class service and indulge your palate with our exquisite wines. As it should be. Enter a universe where history and enjoyment live in perfect harmony. An experience that will stay with you for a long time. We look forward to seeing you.
Can’t attend the live auction in person but interested in one or more vehicles you’ve ideally viewed during the preview? Then register to bid by phone or online from wherever you are.
For telephone bidding, a Classic Auction representative will call you in good time on the live auction day and relay your bids live to the auctioneer. You’ll stay connected right until the hammer falls and can react instantly to the action.
Alternatively, simply register in advance here: https://shop.emilfreyclassics.ch/ for online bidding. On the auction day, you can place your bids in real time and stay actively involved until the very end — ensuring you don’t miss the chance to secure your favourite classic.
Immerse yourself in a world where heritage and passion meet — an experience you’ll remember for a long time. We look forward to welcoming you!